The rise of technology in the past decades and the intervention of internet based marketing techniques has increased the necessity of more video content for a company or any business big or small to withstand the competitive market. People spend more time in video content 1 hour 55 minutes on an average daily on video content in social media. New technologies will drive further the need of more quality video content to engage your client base. The time is to create your presence in the market through videos here are the reasons.
Create Your Presence
Create your presence in the second largest search engine in the world. You Tube is a compelling medium of marketing your business. You can reach your video to potential buyers and even help in creating and influencing potential buyers. It helps to educate your prospective through creating your videos.
Presence in search Engines
Search engines play crucial role in find you and your product in this large competitive world. Rank yourself higher in Google search by adding videos to your websites and as a strategy of your marketing. Let your clients find you easily.
The knowledge of your product or the service you offer is very important in increasing your sales. Videos you create about you and the products or service you offer helps creating an understanding to the prospective customers 75% more that what just a text or image can create.
Choice of Medium
Reach to your customers through the medium of their choice. Today most of them spend time in watching product videos than spending in reading a text about a product. Customers now spend 4 times more time in watching videos. So it’s important to create a video to reach to your customer’s choice of medium.
Increased brand value
Improve your brand value through videos. The involvement of a video through audio and visual engagement creates a long lasting impression on your customer about your brand which will influence their buying preferences. I t can help you create a brand loyalty among customers and keep them coming back more to you.
Overcoming the Cost
You may be thinking that the barriers for creating a video in marketing are high for small businesses considering its cost of production. The truth is more and more sophisticated productions gears and software’s enables to cutting down the cost of production thereby even small businesses can now create promotional videos. Visit www.banjaramedia.com or contact us to know more how to do this economically.
Increase Customer Engagement
Create beautiful and compelling stories through your videos for more customer engagements. It will help the fast penetration of your videos to a larger base of your prospective customers.
Today companies want to create more long lasting relationship with customers. News letters or write-ups do not truly convey your message emotionally. What we need is an emotional attachment with our customers and videos can help you solving this gap. Take your CEO or the Owner of the business speaking directly through cameras to the customers. Remember no one else can talk about your business better than you.
Companies that use videos to tell and share their stories generate 50% more sales. By prioritizing more quality than the quantity you can have a steadfast presence among your customer base. Creating stronger and faster relationship and helps monetization and increase brand image. To know more on creating great videos visit www.banjaramedia.com or contact us.
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